Smooth Sailing with a Franchise |
Published in the March/April 2012 issue of print Search & Employ® |
Tim Courtney, a Certified Franchise Executive, is CruiseOne’s director of franchise development. He creates and implements strategies to recruit veterans and works closely with potential franchisees. Courtney has worked in the travel industry for more than 13 years, with roles in sales, training, and recruitment.
“CruiseOne is a low-investment, low-overhead, home-based franchise offering veterans a work-life balance,” Courtney said. “The travel planning industry offers one of the most fun and rewarding career opportunities for veterans. Our training and support enables our franchisees to conduct business from anywhere in the world.”
CruiseOne was founded in 1992, and today is part of World Travel Holdings (WTH), making the company the world’s largest distributor of cruise vacations. “Currently, 98 out of 780 CruiseOne Franchises are owned by veterans,” Courtney said. “We put a strong focus on recruiting veterans for our franchise opportunity. Veterans are extremely valuable and some of our most successful franchisees, primarily because of their discipline and dedication to success.”
CruiseOne offers up to a twenty percent discount to veterans, ethnic and racial minorities, and women in business, as well as travel industry experts. CruiseOne supports MinorityFran and VetFran initiatives through the International Franchise Association. Because most of its franchisees will likely be working out of their homes, start-up costs are on the low side. The absolute minimum equipment needed to own a CruiseOne Franchise includes a dedicated business non-cell phone line, high-speed internet access, and a Windows-based PC.
The initial training course is included in the franchise fee. Training takes place in a new facility at the Fort Lauderdale corporate headquarters. Classroom training is a six-day course and includes cruise-ship tours. All franchisees receive, at no cost, five consumer websites that are template-driven, allow personalization, and drive online bookings. Clients can book directly through those sites, with the ability to select their cabin and make payment.
“CruiseOne gives veterans the opportunity to use their own travel experience to sell their clients dream vacations,” Courtney said. “As an accredited travel agent, product familiarization and other training opportunities always exist to learn about and explore cruise and travel destinations all over the world. We recommend our franchisees take advantage of these offerings whenever they can, combining their pre-existing travel experience with knowledge of today’s market.”